Information Notice for Healthcare Professionals:
This notice describes how Elvium Life Sciences, a member of the Mundipharma network of independent associated companies (referred to here as "Mundipharma", "we" or "us") use your personal data.
Personal data we collect
We may collect the following information about you:
- Contact details such as your name, professional title, email address, user names, phone numbers
- Professional details such as data included in your CV, information about your qualifications, expertise, jobs, employers, professional affiliations, medical practitioner number or government issued ID, service and performance metrics, and scientific publications
- Communication records such as emails and call notes with our staff and representatives
- Information regarding your personality and communication style as assessed by our representatives, preferences, speciality, interests, experiences, memberships, and thought leadership, including your responses to surveys that you participate in
- Information about your visits to our Sites, including the type of browser and operating system that you use, access times, pages viewed, URLs clicked on, your IP address and the page you visited before navigating to our Sites, and login credentials
- Information about your interactions with our emails (using web beacons), such as whether an email was opened, clicked on or sent to spam, forwarded, and time stamps of these actions.
- Device information, such as your IP address, device ID, device attributes and location information
- Certain information from your social media account where you have chosen to connect your social media account with your account with us
Sources of personal data
We collect personal data directly from you when you communicate with us and our representatives and interact with our websites and other digital platforms (each, a “Site”). We also collect personal data from various public and private sources:
- Private and public registers and directories of healthcare professionals
- Third party data enrichment providers, such as Veeva and IQVIA
- Third party medical advertising sites such as WebMD’s Medscape website
- Published journals and event materials
- Websites of healthcare organisations used by you or your employers or associations affiliated with your employers
We may combine information that we have collected from various sources, including the information that you have provided to us, and use it for the purposes described below.
Use of your personal data, and the basis for such use
We use your personal data to operate our business and manage our relationship with you. The table below outlines the different purposes for which we process your personal data:
Use |
---|
Keeping you updated about Elvium products, services and events, including providing the latest company news, industry insights, disease awareness information, safety updates, training, important notices and other information that may be of interest |
Sending personalised communications tailored to your expertise and interests, including monitoring and analysing the use of our Sites and emails to understand which content is of the most interest and avoid sending you redundant information. |
Improving our products, services and digital communications, including the use of data analytics to improve the way we do things |
Responding to your queries or requests, accommodating certain personal requirements or preferences and handling complaints |
Checking your eligibility to access or provide certain services, for example when accessing content or platforms intended only for healthcare professionals, or when entering a contract with you |
Evaluating your suitability to participate in our clinical trials, observational studies, market research, advisory boards and the provision of other research and/or services |
Setting up and assessing fair market value criteria, including remuneration for services, donations, sponsorship or grants |
Administering a contract we have entered into with you |
Complying with our legal and ethical obligations, internal company policies and industry standards, for example, disclosing information about payments or other transfers of value to you to meet our transparency obligations |
Detecting and investigating harmful behaviour, including any abuse or attacks on our networks, allegations of misconduct or other behaviour that is harmful to our business, and taking proactive measures to prevent such behaviours |
Due diligence, conflict checks, and information disclosure exercises in conjunction with legal proceedings, the purchase or disposal of business assets or operations, or to respond to requests for information from government or regulatory authorities |
If you do not provide the personal data requested, we may be unable to provide you with access to certain Sites or services, and we may not be able to enter into a contract with you.
Webinars: Sometimes we record remote meetings and events so that others have the benefit of viewing them or where we need to show who was in attendance. If an event is being recorded we will notify you in advance. You may have the option of sharing your image and audio during the session. If you choose to do so, this will also be captured in the recording. Some events may also feature Q&As. If you submit Q&As, your identity and comments may be published to others and form part of the recording.
Cookies and other technologies: A cookie is a small text file sent to your computer when you visit a website. Cookies perform various tasks, such as letting you navigate between pages efficiently, storing your preferences and generally improving your experience of our website.
Third-Party Advertising and Online Behavioral Advertising: We may advertise our products and services on third-party websites that use Adtech, for example real time bidding and online behavioral advertising, which link to our Sites. If these third-party advertisers use personal data for their own purposes, they should identify themselves to you and let you know about how they are using your personal data.
Other purposes: There may be other purposes for which we use your personal data, and a separate information notice will be available about this use. For details in relation to reporting adverse events and transparency reporting, please see the information notices located on our Sites. More information about our data processing activities can be found in the privacy notice(s) on our Sites.
Data retention
We will retain your personal data in accordance with our records retention policy. In general, we will retain it for a minimum of 7 years after a transfer of value has been made to you in case of any legal proceedings or investigations. We will only retain personal data for the period required to fulfil the purposes for which the personal data was collected, unless a longer retention period is required or permitted by law or we have justifiable reasons for doing so.
Your rights
The controller for your information is Elvium Life Sciences.
You have the following rights:
- To ask about the processing of your personal data;
- To request a copy of your personal data, its correction and/or deletion;
- If you have provided consent for us to process your personal data, you may withdraw it with limited exceptions. The withdrawal of consent shall not affect any processing based on consent before its withdrawal;
- You can object to the processing where the processing is for direct marketing purposes, a task in the public interest, or for our legitimate interests. This right is not absolute.
If you would like to exercise any of these rights, you can get in touch with using the contact information in the “Contacting us” section of this notice.
If you are unhappy with how we process your personal data, you can complain to your local supervisory authority. In Ontario Canada, this is the Information and Privacy Commissioner of Ontario Information and Privacy Commissioner of Ontario (ipc.on.ca). We would, however, appreciate the chance to deal with your concerns, so please contact us in the first instance.
Where you successfully request deletion, or object to or withdraw consent for our processing of your personal data for certain purposes, we may not be able to continue offering certain services to you or have a contractual relationship with you. We may be able to continue to process your personal information to the extent required or where otherwise permitted by law, for example to register your request to opt out of communications or in connection with our regulatory obligations, such as adverse effect reporting.
Contacting us
You may contact privacy.inquiries@elvium.ca in case of any questions or concerns regarding the processing of your personal data, including where you would like to exercise any of your rights. To help us efficiently deal with your request, it would be helpful if you could state in your communication your relationship and/or interactions with us, as well as the specifics of your query when contacting us.
Direct marketing: Whilst we aim to only send relevant information, you can choose to change your preferences or opt out of our mailing lists at any time by following the instructions at the bottom of the email.
This information notice is reviewed and updated from time to time.
Last updated: 14 Aug 2024